
Hiring vs. Outsourcing Salespeople in Europe: Which Strategy Works Best?
Deciding between hiring your own sales team or outsourcing sales is crucial when entering European markets. Each approach offers unique benefits and potential pitfalls.

It was a great pleasure to visit Innovestor at their offices to talk about building a professional Go-To-Market for B2B technology companies.
Thanks to all that attended either on-site or online and special thanks to our host Innovestor for trusting us with this opportunity!
Learn more about Innovestor from their website: https://innovestorgroup.com/





Deciding between hiring your own sales team or outsourcing sales is crucial when entering European markets. Each approach offers unique benefits and potential pitfalls.

Expanding into European markets brings tremendous opportunities for tech companies. However, successful entry requires careful planning and awareness of common hurdles.

When embarking on an international expansion strategy, many businesses turn to consulting firms to help navigate the complexities of entering new markets. Consultancy firms vary widely in size, cost, approach, and service quality, making it crucial for businesses to choose carefully based on their specific needs, budgets, and objectives.